"Intense color meets superior hydration with the Lakmē Hya Matte Lip Liquid + Hyaluronic Acid. This isn't your average liquid lipstick, it's a game-changer that does it all! Combining long-lasting wear with deep nourishment, it helps you rock a bold pout without compromising on comfort. Forget that tight, drying feeling of a liquid lipstick – this formula is enriched with Hyaluronic Acid and Vitamin E to keep your lips feeling soft, supple, and healthy all day long. This Lip Liquid delivers a soft matte finish that's both comfortable and long-lasting. The lightweight texture glides on effortlessly and dries down to a powder matte finish that refuses to budge! It provides intense pigmentation in one swipe and stays put for up to 12 hours. This transfer-proof formula is the perfect companion to stay fresh and flawless from morning coffee to evening cocktails. No more smudging, feathering, or fading; just vibrant color that stays true. It also enhances your lips with 2X hydration instantly. The formula helps to plump and smoothen your lips and minimizes the appearance of fine lines. It’s available in 10 flattering shades, ranging from everyday nudes to head-turner bolds! Grab your shade today and experience the Hya Matte difference. "