"When you talk about intense|| deep black looking eyes|| only one Kajal will come to mind. The Lakmé Eyeconic Kajal. And why not|| because this Kajal not only accentuates your eyes|| but also keeps them mesmerizing for 24 hours straight. It's ophthalmologically tested and contains natural ingredients which make your eyes outlast the day. Lakmé Eyeconic Kajal has a new and improved formula that lets your eyes make eyeconic statements all the time. So|| you can attend those long meetings|| without letting the kajal smudge. It’s also transfer-proof|| so you can change your make-up for the after party and even enhance your already applied kajal|| to make it look bolder and more beautiful. And it doesn’t stop here|| Lakmé Eyeconic Kajal is also water-proof – so you can wash your face or enjoy that emotional movie with your eyes still looking intensely black. On the other hand|| Lakmé Eyeconic Kajal is also easy to remove whenever you want. That’s why the Lakmé Eyeconic Kajal is a must have|| as it’s extremely convenient to carry and it’s easy one stroke application enhances your eyes giving you a perfect deep black. It also dries up quickly|| so you have more time to experiment with your eyes. You can even apply the kajal on the upper eye lid for more intense looking deep black eyes and complete your look with the Lakmé Eyeconic Eyeliner and Volume Mascara. *OLD"